Lifestyle Solopreneur

In this Lifestyle Solopreneur episode, Flavia Berys delves into the heart of entrepreneurial fulfillment, not just financial success. Tristan Wright, founder of Evolve to Grow, shares a deeply personal journey from the highs and lows of a sportswear business to empowering others to build businesses that support their life, not consume it. He isn’t just offering business strategies; he’s offering a path to a fulfilling life through entrepreneurship.

The episode centers on the crucial 90/10 mindset principle – understanding that the foundation of success lies in a strong internal compass and self-awareness. It’s not just about identifying the “what” of your business goals, but also the powerful “why,” the deep-seated motivations that drive your entrepreneurial spirit. This episode unpacks the insidious nature of self-imposed pressure and the isolating feeling that many entrepreneurs experience, emphasizing that feeling understood and supported is just as important as achieving financial goals.

Tristan emphasizes that his Business Evolution Circle isn’t simply a coaching program; it’s a community built on shared struggles and mutual support. His Business Ecosystem Framework isn’t about systems, it’s about creating a framework for meaning in your business—linking your entrepreneurial drive to your personal values, making the business a reflection of your life, not the other way around. The conversation highlights the importance of aligning personal visions – like a vivid picture of your retirement party – with concrete business strategies, creating a roadmap for a more meaningful entrepreneurial path.

The key message isn’t just about consistent progress, but about the psychology of progress. Tristan encourages a shift in perspective, reframing the entrepreneurial journey as a gradual ascent, not a relentless sprint. Identifying and acting on small, impactful changes—those “low-hanging fruits”—is crucial to building momentum and eliminating the overwhelming feeling of needing to achieve everything at once. This approach fosters a sustainable growth pattern that’s both manageable and deeply fulfilling. The focus is on building a life around your business, not a business that consumes your life. Ultimately, this episode is about integrating mindset, strategy, and deep-seated desires into a coherent plan that fosters lasting entrepreneurial success and personal well-being.